Eugene Running Company Branding Re-design
The Eugene Running Company has been a staple in the community for years. The adventure was to revamp their branding into a modern and youthful concept but maintain the already established brand feeling. It was important to keep the history of Eugene in the company’s branding so incorporated are old photos and familiar faces to the community. The company previously had a very small outdoor branding and social media presence so a campaign with the new look brought much more attention and engagement.
EUGENE RUNNING COMPANY
A few media samples and branding concepts from the re-brand.
Client
Eugene Running Company
Year
10/2023